Exclusively for small businesses - Ideas, strategies, and information that matters available 24/7. Get Full access to More than 500 trusted small business "How To" videos on HR, Sales, Marketing, Finance, Operations, Personal Development, and more. Turn your small business nightmares into pleasant dreams. Below are just a few sample videos from our library:
Hiring, firing, and managing people is one of the most difficult challenges for small business owners. Watch Firing Employees from our HR Heaven or Hell Series.
These are five of the greatest cash flow mistakes I have seen. Make sure you don’t make them.
1. Thinking you can lose money on a product and make it up on selling your other products and services.
If you have 1,000 “give aways” and you lose $10 on each one that is a $10,000 los...
The telephone is ringing more. Customers who haven’t bought anything from your company for years are calling with questions and potential business. Sales are increasing. Do you have enough cash to grow?Historically, the fastest growing companies can grow themselves out of business fast. Why? They run out of cash....
Knowing the lifetime
value of a customer helps you estimate the volume of business you could expect
from each new and existing customer.
Once you know how
frequently a customer buys and how much he spends, you can budget reasonable
dollars for marketing to existing customers and lead generation for new